Do the Clothes Make the (Wo)Man or is it All in How the Clothes are Made? A Social Entrepreneurial Case Study: Atayne, Inc.

Dates: 11/10/2008 - 11/10/2008

Time: 6:00 PM - 9:00 PM

 

They Say the Clothes Make the (Wo)Man....

Or is it Really All in How the Clothes are Made?

 

Join SB NOW for an Evening on Sustainability and Social Entrepreneurialism: 

A Business Case Study of the Apparel Industy with

Jeremy Litchfield, CEO of Atayne, http://www.atayne.com/

When:

Monday, November 10, 2008

Where:

Topaz Hotel, an Eco-Friendly Kimpton Hotel (www.topazhotel.com)
1733 N Street, NW
Washington, DC 20036
Hotel Direct: 202.393.3000

Time:

6 - 9  P.M.  

Evening's Agenda:

6:00 - 7:00 P.M. Green Business Networking Reception

7:00 P.M.

Join SB NOW and Jeremy Litchfield, CEO of Atayne (http://www.atayne.com), a newly-launched performance apparel company, as he discusses launching a social responsible company.  Jeremy will share insights of the socially responsible apparel industry--providing a look into the performance apparel market and its challenges--particularly in launching a business in trying economic times and the challenges of matching values wtih an economic bottom line.   For more about Atayne see below.

8:00 - 9:00 P.M.    Green Business Networking

Cost:

SB NOW Members - No Charge

Non-Members:   Pre-Registered - $35; Walk-in Registration - $45

-Cash Bar-

Please Pre-Register On-Line at SBNOW.org.  Click on the link under the "Up Coming Events" Section on the right-hand side of the homepage.

Travel:

Metro:  Traveling to Topaz Hotel from Dupont Circle Station (Red Line):
Topaz is a short walk from the Dupont Circle metro station. After exiting the station at the South Exit, make a right around the edge of Dupont Circle and take Massachusetts Ave. southeast. Turn right on 18th St for one block and then left on N St. Continue on N S.t to the Topaz Hotel, between 17th St. and 18th St. About 3 blocks.

Bike:  Bike parking in front of Hotel.

Car:  Hotel Parking Available ($16/evening)

Driving Directions:

From Points North: Take I-95 South to the Capital Beltway (I-95 / I-495 South) towards Annapolis / Richmond . Take 95 South to Route 50 West (Washington). Follow Route 50 West, and it will become New York Avenue . Stay on New York Avenue until you join Massachusetts Avenue . This will happen near 7th Street . Continue on Massachusetts Avenue . Follow Massachusetts through the tunnel (this is under Thomas Circle ). You will then go through the next circle ( Scott Circle ) continuing on Massachusetts Avenue . Two blocks after Scott Circle , you will make a left onto 18th Street . Go one block, and turn left onto N Street. The Topaz Hotel will be halfway down the block, on the left-hand side of the street.

From Points South: Take I-95 North to I-395 North to the 14th Street Bridge. As the lanes split, follow signs to Route 1 North / 14th Street as you are crossing the bridge. Route 1 becomes 14th Street . Continue on 14th Street until you get to I Street. Turn left onto I Street. Turn right onto 18th Street . After you cross M Street stay to your right. You will cross straight over a very large intersection ( Connecticut Avenue ). Stay to the right, and you will come to a small intersection (N Street). Turn right onto N Street. The Topaz Hotel will be halfway down the block, on the left-side of the street.

From Points East: Follow Route 50 West, and it will become New York Avenue . Stay on New York Avenue until you join Massachusetts Avenue . This will happen near 7th Street . This is a high traffic area, so please be careful. Continue on Massachusetts Avenue . Follow Massachusetts through the tunnel (this is under Thomas Circle ). You will then go through the next circle ( Scott Circle ), continuing on Massachusetts Avenue . Two blocks after Scott Circle , you will make a left onto 18th Street . Go one block, and turn left onto N Street. The Topaz Hotel will be halfway down the block, on the left-side of the street.

From Points West: Take Route 66 East. Stay on 66 East, and you will go over the Theodore Roosevelt Bridge . As you cross the bridge, stay in the left lane, and take the "E" Street exit. Follow all signs for E Street. The Freeway will come to an end at a stop light. For reference, that light is 20th Street . Stay on E Street until you come to 18th Street . At 18th Street , make a left After you cross M Street, stay to your right. You will cross straight over a very large intersection ( Connecticut Avenue ). Stay to the right, and you will come to a small intersection (N Street). Turn right onto N Street. The Topaz Hotel will be halfway down the block, on the left-side of the street .

_______________________________________________________________________ More About Atayne, LLC:

In 2007, Atayne (http://www.atayne.com/) won a William James Foundation Award, and just this summer Atayne launched a portion of their apparel line.  Atayne is a new brand of environmentally-friendly, high-performance athletic apparel. The Atayne line is made from 100% recycled materials (recycled polyester) and uses natural alternatives (Cocona) as opposed to the harsh chemicals used to enhance most performance fabrics, as many of these chemicals are known to be carcinogenic.

The mission of Atayne is to use the power of sports to drive positive environmental and social change.  Additionally, Atayne is launching an innovative garment take-back program to prevent still usable, but unwanted performance materials from going into a landfill. The program will allow consumers to submit any brand of polyester-based performance garment. For submitting their garment, Atayne will provide consumers a credit toward the purchase of a new Atayne item. The garments will be used to make eco-friendly products such as sport bags or they will be put into the industrial recycling process to make new performance fabric.