John Friedman

John Friedman has more than 20 years' experience in internal and external communications and a decade in the area of corporate responsibility and sustainability. His background includes developing and implementing award-winning programs including stakeholder engagement, community relations, organizational development, change management, and strategic philanthropy. John has helped companies large and small to develop and engage in programs that help drive performance while realizing their environmental, social and economic goals. A frequent presenter and contributor on issues relating to corporate social responsibility as a business strategy, John is author of "The New PR," a guide outlining how companies must modify the way they communicate to meet stakeholders' changing expectations.